Fashion, LifestyleMichel Duran

Ballade sauvage by François Demachy. Parfums Christian Dior

Fashion, LifestyleMichel Duran
Ballade sauvage by François Demachy. Parfums Christian Dior

Today, I felt speechless reading about Dior's Sauvage while doing research for a coming commercial photoshoot.

You don't create a fragrance in a laboratory,
You need to go out...
Inspiration is everywhere.
Every scent holds a sound, an image.
Every scent brings back a memory,
Creating takes time,
And it is Dior's privilege to take that time.
It is a quest for senses, full of emotions.
And sometimes, there is doubts.
You can only feel silence. The desert.
And then, a raindrop, falling to the ground,
And everything starts off again.
You've finally captured the scent you've been hoping for.
Both wild and noble.

A true Dior fragrance.
More sauvage.

François Demachy. Perfumer - Creator, Parfums Christian Dior

Originally from France, I moved to Vancouver, BC in 1997 after falling in love with the city while searching for a training base for a round-the-world athletic expedition. I’m an athlete turned actor, and very much involved in endurance sports. Three times IRONMAN® finisher.